Dwayne Johnson Leads The Charge with His Latest Project Rock Collection
Workout Apparel

New Performance Apparel from Under Armour: Dwayne Johnson Leads The Charge with His Latest Project Rock Collection

Under Armour and Dwayne Johnson have teamed up again to bring you the Project Rock Collection. What’s Dwayne Johnson’s philosophy for success? It’s simple: put in the work. The newest updates and additions to the UA Project Rock collection reflect that attitude and goal. This is training gear and apparel that has been engineered to help you push past boundaries, to set PRs, and to put in the work – the sweat equity that brings great things. This is all part of UA’s overarching 2020 mantra: “The Only Way is Through”. How do you find momentum and push yourself to be better than what you ever thought possible? Laser focus on the work. Here’s words of wisdom from the man himself: “My new collection is built for the hardest workers in the room. I don’t care how old you are, what you do for a living, or what your bank account says. This collection is designed for the ones who know that success comes one way—through the work.” So what’s int he line? It’s Under Armour gear – so you [Read more …]

Curry 7 Underrated Tour Colorway Basketball Shoe
Basketball Shoes

Under Armour Basketball Introduces The Curry 7 Underrated Tour Colorway

The Curry 7 is one of UA Basketball’s premier basketball shoes. And with the latest iteration of Steph Curry’s Underrated Tour, UA has launched the official Curry 7 Underrated Tour colorway. The Underrated Tour is an annual skills tour designed to help young women and men from all backgrounds achieve their basketball dreams. About the Curry 7 Underrated Tour Colorway What’s special about this colorway? Of course the shoe has all the great features of the UA Curry 7 – like the breathable upper that features a balanced blend of black and cardinal red. The heel, which features both UA HOVR™ and Micro G® cushioning technologies, is separated by a flexible, beta red plate. The outsole is black, with striking white and gray splatters. About the UA Curry 7 The upper features translucent layering of synthetic leather, mesh & TPU skins for reinforcement in zonal areas for comfort, stability & mobility. There is foam padding in the collar and heel for added comfort. An internal counter lining provides immediate step-in comfort and stability. In regards to the cushioning of the [Read more …]

UA HOVR Machina Running Shoe on the road
Running Shoes

UA HOVR Machina – Running Shoe from Under Armour with Real-Time Form Coaching

Let’s take a look at the UA HOVR™ Machina – the new running shoe from Under Armour. UA likes to say it is “MORE THAN A RUNNING SHOE.” Why? Because it includes a revolutionary new feature – real-time form coaching to let you become a better runner. What can you train for with these? If you are racing for a spot at the trials, shaving off seconds from your 5k best, qualifying for a marathon – or just want to improve – these shoes can give you the extra edge. The Machina is the newest shoe in UA’s HOVR lineup. In the past runners have been force to choose between high-cushion running shoes for longer distances races or lightweight for speed. But UA has struck a perfect balance with the HOVR lineup – so runners don’t have to sacrifice either. The UA HOVR Machina mixes the speed of a racing shoe with the comfort of a long-distance shoe. And let’s talk about real-time Form Coaching. This is a revolutionary running training tool for 2020. REAL-TIME FORM COACHING THE UA HOVR [Read more …]

UA HOVR shoes being used for running on the road
Running Shoes

UA HOVR Running Shoe Lineup Updated for 2020

Under Armour’s HOVR line of running shoes have made a name for themselves. And as UA likes to say they are “Propelling runners into the next decade” with the announcement of new versions of the HOVR running shoes for the year 2020. The UA HOVR lineup is a proven winner. And they’ve got models of running shoe for every runner. There’s some new additions too. Under Armour is known for giving athletes the tools and gear they need to perform at their best. And their proprietary UA HOVR™ cushioning system is just one example of that. Launched in 2018 UA HOVR™ cushioning was quickly added to all UA’s performance running shoes. HOVR provides energy return with every foot strike. The overall goal is to make every stride feel light and bouncy – to keep the runner moving forward. Bouncy foam like HOVR an be a double edge sword though – a softer foam is slower – while for energy return you need a crisp rebound – and that means a firmer cushion that may be less comfortable. But UA HOVR [Read more …]

UA Rush Seamless - Mineral Infused Performance Fabric Now With Fewer Seams
Workout Apparel

UA Rush: Seamless offers mineral-infused performance fabric with fewer seams

Welcome to the seamless revolution. Under Armour is launching the newest in the UA RUSH line – UA Rush Seamless. First of all, what is UA Rush? Last year, UA launched UA RUSH. It is a revolutionary performance fabric that is mineral infused. These garments recycle your body’s energy for increased blood flow and give athletes an edge. More blood flow means maximum performance and expedited recovery. UA RUSH is like an infrared sauna that you can wear. And UA RUSH Seamless is the next evolution of this innovative active wear. The new seamless line is engineered to incorporate a variety of quality fabrics woven together into one performance garment—now with fewer seams. This construction is a new idea in the marketplace – and not matched by any competitor. Fewer seams means increased breathability and meanwhile creates a great form fit. arms, chest, shoulder, and legs – all will have great fit and comfort. Since UA’s original innovation in the market in 1996 they have continued to push the edge. And the UA RUSH Seamless line is just the latest [Read more …]

UA Trek Collection - Performance Apparel
Workout Apparel

Under Armour New UA Trek Release Combines Run, Outdoor, and Style in Performance Apparel

Under Armour (UA) has revealed it’s new performance apparel line – UA Trek. UA Trek is performance apparel and footwear that fuses run, outdoor, and style. As you can tell from the name, these are outdoor focused workout clothes. For the reveal, the UA team traveled to Iceland with some up and coming athletes. Who is on the roster for the reveal? Angelina Krawczyk is a distance runner, soccer player and nature enthusiast. Cailee Grayhorse is a native of Venice Beach and also a model and softball athlete. Myles O’Neal is also a part of the club -he’s a family member of basketball royalty (as you can tell by the name) and an influencer of youth culture. Lastly, former track athlete and artist Will Breveard took part as well. Let’s take a look. As winter sets in throughout the northern hemisphere, temperatures are dropping. And no matter whether you are traversing a dynamic cityscape or the backcountry – you need to look at UA Trek. This is the 2nd drop of “UA Trek”. It includes a complete head-to-toe collection of [Read more …]